Uber India has roped in Indian National Cricket Team captain Virat Kohli as the brand ambassador. Announcing the news, Uber India, maintained that they had found an apt partner in Virat Kohli, who according to them reflects the company’s moto. That said, the financial details of the deal, are not disclosed by the company. Well, it will be Virat Kohli, who would be leading a host of brand interventions of Uber in the year 2018.
Roping in Virat happens to be the first such movement from Uber in appointing a brand ambassador for the company’s Asia pacific operations.