X
    Categories: News

Reliance Industries Launches JioMart ; Aims to rival Amazon and Flipkart in India

JioMart, head of grocery retail business, said that Reliance Industries Limited has launched an online grocery service that aims to rival Amazon.com’s local unit and Walmart Inc.’s Flipkart in the big Indian market. Indian Complete Grocery retailer Damodar Mall announced on Twitter on Saturday that Geomart will distribute groceries in more than 200 cities across the country. Mumbai-based Reliance has not announced the launch of Geomart when it sells new shares for $ 7 billion.

Just days after announcing that Facebook Inc. would spend $ 5.7 billion for a 9.99 per cent stake in the company’s digital unit, Jio Platform, Reliance launched a small pilot of Jio Mart deliveries in select areas of the Indian financial capital, Mumbai.

The partnership will help Reliance India’s grocery and small businesses take advantage of India’s 40 million user base for Facebook’s WhatsApp messaging service.

Geomart, the e-commerce venture of Reliance’s retail arm, offers Express Generation groceries from neighborhood mom-and-pop stores. This can be a tough challenge for local competitors, which makes it a big bet for the growth of grocery stores.

The launch comes as India witnesses an increase in coronavirus cases. A person familiar with the matter told Reuters that the product catalog on Geomart’s website would be expanded after the lockdown restrictions aimed at preventing the spread of the new coronavirus virus were simplified.

“Never waste a crisis, they say!” Mal said in his tweet. A wise colleague who spoke today said that “Alibaba also benefited from the SARS crisis.”

The oil-to-telecom giant, which is controlled by India’s richest man Mukesh Ambani, did not immediately respond to an email seeking comment on the launch.

Reliance is gearing up for its geo-platforms, which include telecom startups such as Geo Infocomm. Investors, including Facebook, KKR, Co Inc and General Atlantic, made a massive $ 10 billion in a single month.

Rakesh Sudheesan: Founder/Editor/Journalist at Mixindia.com
Related Post